Form D · Retailing
IDEELI INC
New York, NY · CIK 0001426999
Offering snapshot reported Jul 5, 2013 · SEC filing
- Reported sold
- $12M Offering amount: $13M
- Investors reported
- 22 Form D · investor count
- Minimum accepted
- $0 Reported outside-investor minimum
- First sale
- Jun 17, 2013 As reported in this filing
What changed?
Latest filing versus its linked predecessor, where available.
No comparable changes in the displayed metrics.
Filing history
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| Filed | Filing type | Reported sold | Change vs linked filing | Investors | Source |
|---|---|---|---|---|---|
| Jul 5, 2013 | Initial | $12,000,000 | No comparison | 22 | SEC filing |
| Dec 4, 2012 | Initial | $30,000,000 | No comparison | 24 | SEC filing |
| Aug 17, 2011 | Initial | $39,609,038 | No comparison | 26 | SEC filing |
| Dec 7, 2009 | Initial | $20,000,000 | No comparison | 8 | SEC filing |
| Jan 21, 2009 | Initial | $4,077,301 | No comparison | Not reported | SEC filing |
| Feb 8, 2008 | Paper | Not reported | No comparison | Not reported | SEC filing |
Offering details
- Securities
- Equity, Other
- Exemptions
- 06
- Duration over one year
- No
- Business combination
- No
- Sales commissions
- $0
- Finders' fees
- $0
- Form D file number
- 021-199114
Series E Preferred Stock and Warrants and the underlying shares of Common Stock issuable upon the conversion of Preferred Stock and the exercise of Warrants.
Source: Form D, filed Jul 5, 2013. Minimum accepted may differ from a standard advertised minimum.
Fund connections
No confirmed ADV fund connection is available for this issuer.
People & organizations
Current and past Form D appearances. These existing records do not establish a person's current role or uniquely identify them across issuers.
| Name | Reported role |
|---|---|
| Liza Boyd | Director |
| William Crowley | Director |
| Paul Hurley | Director |
| Sebastian Lepinard | Director |
| Sebastien Lepinard | Director |
| David Manela | Executive |
| Chip Meakem | Director |
| Steven Packles | Executive |
| Stefan Pepe | Director, Executive |
| Jeffrey Rayport | Director |
| Robert Ross | Executive |
| Laura Sachar | Director |
| Tony Tjan | Director |
| Mark Uhrmacher | Executive |
| Bob Wuestoff | Executive |
Issuer details
Industry: Retailing (See others in industry)
Address:
620 Eighth Avenue 45 Th Floor
New York, NY, 10018
New York, NY, 10018