Investment adviser · CRD 296285

SONOMA BRANDS CAPITAL

Investment adviser filing (IA)

SONOMA BRANDS PARTNERS II, LLC

SONOMA, CA, United States · Form ADV filed Mar 30, 2026

Regulatory AUM
$382M
Form ADV · Item 5.F
Client accounts
8
Accounts, not individual clients
Employees
6
Reported in this filing
Advisory professionals
5
Investment advisory functions

Who they report serving

Form ADV · Item 5.D

Client types and their share of reported regulatory assets.

Client typeClientsRegulatory assetsShare of AUM
Pooled investment vehicles8$382,011,112100.0%
Filing source

Form ADV 2074188 · Mar 30, 2026 · Item 5.D

Official IAPD profile (latest public filing). Values are the most recently reported in our imported data; the public profile may show a newer filing.

Private funds & service providers

12 Private funds

The count excludes feeder funds. Funds in the latest filing appear first, ordered by reported gross assets. Earlier funds retain their last reported values.

SONOMA BRANDS III, L.PPrivate Equity Fund · Last reported Mar 30, 2026$155MGross asset value

Form D fundraising filings

Sonoma Brands III, L.P.

Fund administrator STANDISH MANAGEMENT WALNUT CREEK, California, United States Investor statements: Yes (provided to all investors) Related to adviser: No
Auditor DELOITTE & TOUCHE LLP SAN FRANCISCO, California, United States
Custodian CITIZENS CAPITAL MARKETS, INC. PROVIDENCE, Rhode Island, United States Related to adviser: No
Marketer M2O PRIVATE FUND ADVISORS LLC WHITE PLAINS, New York, United States Related to adviser: No
Provider details
Annual audit
Yes
Prime brokers
No
Custodians
Yes
Administrator other than the adviser
Yes
External marketing
Yes

DELOITTE & TOUCHE LLP
PCAOB 34

CITIZENS CAPITAL MARKETS, INC.
SEC 8-69651

M2O PRIVATE FUND ADVISORS LLC
CRD 158741 · SEC 8-68917

Fund details & source
Fund ID
805-6393779316
Reported beneficial owners
42
Minimum commitment
$5M
Form D file number
021-335103

Form ADV 2074188 · Mar 30, 2026 · Schedule D 7.B.(1)

Official IAPD profile (latest public filing). Values are the most recently reported in our imported data; the public profile may show a newer filing.

SONOMA BRANDS CAPITAL III GROWTH, L.P.Private Equity Fund · Last reported Mar 30, 2026$85.5MGross asset value

Form D fundraising filings

Sonoma Brands Capital III Growth, L.P.

Fund administrator STANDISH MANAGEMENT WALNUT CREEK, California, United States Investor statements: Yes (provided to all investors) Related to adviser: No
Auditor DELOITTE & TOUCHE LLP SAN FRANCISCO, California, United States
Custodian CITIZENS CAPITAL MARKETS, INC. PROVIDENCE, Rhode Island, United States Related to adviser: No
Provider details
Annual audit
Yes
Prime brokers
No
Custodians
Yes
Administrator other than the adviser
Yes
External marketing
No

DELOITTE & TOUCHE LLP
PCAOB 34

CITIZENS CAPITAL MARKETS, INC.
SEC 8-69651

Fund details & source
Fund ID
805-2372248254
Reported beneficial owners
19
Minimum commitment
$0
Form D file number
021-446640

Form ADV 2074188 · Mar 30, 2026 · Schedule D 7.B.(1)

Official IAPD profile (latest public filing). Values are the most recently reported in our imported data; the public profile may show a newer filing.

SONOMA BRANDS II, LPPrivate Equity Fund · Last reported Mar 30, 2026$36.8MGross asset value

Form D fundraising filings

Sonoma Brands II, L.P.

Fund administrator STANDISH MANAGEMENT WALNUT CREEK, California, United States Investor statements: Yes (provided to all investors) Related to adviser: No
Auditor DELOITTE & TOUCHE SAN FRANCISCO, California, United States
Custodian CITIZENS CAPITAL MARKETS, INC. PROVIDENCE, Rhode Island, United States Related to adviser: No
Custodian MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED NEW YORK, New York, United States Related to adviser: No
Provider details
Annual audit
Yes
Prime brokers
No
Custodians
Yes
Administrator other than the adviser
Yes
External marketing
No

DELOITTE & TOUCHE
PCAOB 34

CITIZENS CAPITAL MARKETS, INC.
SEC 8-69651

MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED
SEC 8-7221

Fund details & source
Fund ID
805-6791759339
Reported beneficial owners
24
Minimum commitment
$20K
Form D file number
021-294028

Form ADV 2074188 · Mar 30, 2026 · Schedule D 7.B.(1)

Official IAPD profile (latest public filing). Values are the most recently reported in our imported data; the public profile may show a newer filing.

SONOMA BRANDS GUAYAKI CO-INVEST, L.P.Private Equity Fund · Last reported Mar 30, 2026$36.2MGross asset value

Form D fundraising filings

Sonoma Brands Guayaki Co-Invest, L.P.

Fund administrator STANDISH MANAGEMENT WALNUT CREEK, California, United States Investor statements: Yes (provided to all investors) Related to adviser: No
Auditor DELOITTE & TOUCHE LLP SAN FRANCISCO, California, United States
Custodian CITIZENS CAPITAL MARKETS, INC. PROVIDENCE, Rhode Island, United States Related to adviser: No
Provider details
Annual audit
Yes
Prime brokers
No
Custodians
Yes
Administrator other than the adviser
Yes
External marketing
No

DELOITTE & TOUCHE LLP
PCAOB 34

CITIZENS CAPITAL MARKETS, INC.
SEC 8-69651

Fund details & source
Fund ID
805-2071646879
Reported beneficial owners
4
Minimum commitment
$1M
Form D file number
021-324609

Form ADV 2074188 · Mar 30, 2026 · Schedule D 7.B.(1)

Official IAPD profile (latest public filing). Values are the most recently reported in our imported data; the public profile may show a newer filing.

SONOMA BRANDS III SELECT, L.P.Private Equity Fund · Last reported Mar 30, 2026$12.3MGross asset value

Form D fundraising filings

Sonoma Brands III Select, L.P.

Fund administrator STANDISH MANAGEMENT WALNUT CREEK, California, United States Investor statements: Yes (provided to all investors) Related to adviser: No
Auditor DELOITTE & TOUCHE LLP SAN FRANCISCO, California, United States
Custodian CITIZENS CAPITAL MARKETS, INC. PROVIDENCE, Rhode Island, United States Related to adviser: No
Marketer M2O PRIVATE FUND ADVISORS LLC WHITE PLAINS, New York, United States Related to adviser: No
Provider details
Annual audit
Yes
Prime brokers
No
Custodians
Yes
Administrator other than the adviser
Yes
External marketing
Yes

DELOITTE & TOUCHE LLP
PCAOB 34

CITIZENS CAPITAL MARKETS, INC.
SEC 8-69651

M2O PRIVATE FUND ADVISORS LLC
CRD 158741 · SEC 8-68917

Fund details & source
Fund ID
805-5245063797
Reported beneficial owners
13
Minimum commitment
$5M
Form D file number
021-335104

Form ADV 2074188 · Mar 30, 2026 · Schedule D 7.B.(1)

Official IAPD profile (latest public filing). Values are the most recently reported in our imported data; the public profile may show a newer filing.

SONOMA BRANDS MILKBAR SPV, LPPrivate Equity Fund · Last reported Mar 30, 2026$4.58MGross asset value

Form D fundraising filings

Sonoma Brands MilkBar SPV, L.P.

Fund administrator STANDISH MANAGEMENT WALNUT CREEK, California, United States Investor statements: Yes (provided to all investors) Related to adviser: No
Auditor DELOITTE & TOUCHE LLP SAN FRANCISCO, California, United States
Custodian CITIZENS CAPITAL MARKETS, INC. PROVIDENCE, Rhode Island, United States Related to adviser: No
Marketer M2O PRIVATE FUND ADVISORS LLC WHITE PLAINS, New York, United States Related to adviser: No
Provider details
Annual audit
Yes
Prime brokers
No
Custodians
Yes
Administrator other than the adviser
Yes
External marketing
Yes

DELOITTE & TOUCHE LLP
PCAOB 34

CITIZENS CAPITAL MARKETS, INC.
SEC 8-69651

M2O PRIVATE FUND ADVISORS LLC
CRD 158741 · SEC 8-68917

Fund details & source
Fund ID
805-4543737274
Reported beneficial owners
3
Minimum commitment
$11.2M
Form D file number
021-376494

Form ADV 2074188 · Mar 30, 2026 · Schedule D 7.B.(1)

Official IAPD profile (latest public filing). Values are the most recently reported in our imported data; the public profile may show a newer filing.

SONOMA BRANDS II SELECT, LPPrivate Equity Fund · Last reported Mar 30, 2026$2.11MGross asset value

Form D fundraising filings

Sonoma Brands II Select, L.P.

Fund administrator STANDISH MANAGEMENT WALNUT CREEK, California, United States Investor statements: Yes (provided to all investors) Related to adviser: No
Auditor DELOITTE & TOUCHE LLP SAN FRANCISCO, California, United States
Custodian CITIZENS CAPITAL MARKETS, INC. PROVIDENCE, Rhode Island, United States Related to adviser: No
Custodian MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED NEW YORK, New York, United States Related to adviser: No
Provider details
Annual audit
Yes
Prime brokers
No
Custodians
Yes
Administrator other than the adviser
Yes
External marketing
No

DELOITTE & TOUCHE LLP
PCAOB 34

CITIZENS CAPITAL MARKETS, INC.
SEC 8-69651

MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED
SEC 8-7221

Fund details & source
Fund ID
805-7932449959
Reported beneficial owners
10
Minimum commitment
$100K
Form D file number
021-294029

Form ADV 2074188 · Mar 30, 2026 · Schedule D 7.B.(1)

Official IAPD profile (latest public filing). Values are the most recently reported in our imported data; the public profile may show a newer filing.

Services & filing details

Most recent filing: Mar 30, 2026. View historical filings

Reported services

Pooled investment vehicle management

Compensation

Percentage of assets · Performance-based

Principal office

117 W. NAPA ST., SUITE C
SONOMA, CA, 95476, United States

CRD 296285

Filing source

Form ADV 2074188 · Mar 30, 2026 · Items 1 & 5

Official IAPD profile (latest public filing). Values are the most recently reported in our imported data; the public profile may show a newer filing.